Evelyn Chen Portfolio

About

Tendemy is an online academy under Tenten Agency, focusing on Webflow education. With the evolution of web design tools and Tenten Agency's extensive experience, Webflow became their primary development platform. To provide learners with a systematic approach to acquiring knowledge and to promote innovative thinking, Tenten established Tendemy.

Challenges

Establishing a distinct brand identity for Tendemy while maintaining a connection to Tenten Agency.
Creating a digital learning environment that is both engaging and reflective of the brand's core values.

My Role

Brand Designer: Developed the visual identity, including color schemes, typography, and supporting graphics.
UI/UX Designer: Designed the website layout and user interface to ensure an intuitive and engaging learning experience.

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Outcome

Established a cohesive brand identity that resonates with the target audience.
Created an engaging and modern website that enhances the learning experience.
Strengthened the connection between Tendemy and Tenten Agency through consistent branding elements.

Design

The design approach for the learning platform prioritizes UI/UX design while seamlessly integrating brand identity development. The website layout was crafted to be clean and intuitive, guiding users effortlessly through the learning resources. Interactive elements were incorporated into the user interface to enhance engagement and create a dynamic learning experience, while a fully responsive design ensures optimal usability across various devices.

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Built upon Tenten Agency’s brand identity, the visual direction features a gradient blue color scheme to convey a digital and innovative vibe. Playful typography adds a sense of fun and approachability, while supporting graphics, such as 3D geometric shapes, evoke modernity and reinforce the brand’s core values.

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tendemy

Webflow-focused online learning

About

Challenges

My Role

Outcome

Design

Next project

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Bank of Taiwan