Area02 (originally known as KNCKFF) is a three-way sneaker trading platform that offers fast and convenient solutions for customers. Since 2020, we have worked with them, supporting their growth from a small startup to a well-organized company. Our contributions included helping them develop their brand value and designing their identity and digital platform.

Area02 was facing an increase in e-commerce competitors and was seeking a refreshed identity to stand out in the market. Additionally, they expanded their sales region and introduced more shipping options, laying the foundation for their international strategy.

• UI/UX Designer: Led the design of the digital platform, focusing on user-centric design principles to enhance the online shopping experience.
• Motion Graphics Designer: Created engaging motion graphics to enhance the visual appeal and user engagement on the platform.

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• Developed a distinctive and cohesive brand identity that differentiates Area02 in the competitive e-commerce landscape.
• Designed an intuitive and visually appealing digital platform that improved user engagement and satisfaction.
• Supported Area02's expansion into international markets through scalable design solutions and enhanced shipping options.